Growth Marketing For eCommerce Brands
Helping direct-to-consumer (DTC) brands scale profitably by maximising owned marketing channels.
Owned Marketing Channels Should Generate 30% of Total Revenue
To achieve this, we offer eCommerce email + SMS marketing automation for Shopify merchants.
Email/SMS Marketing As A Profit Lever
Did you know it costs up to 5x more to acquire a new customer then it is to retain an existing customer?
We'll help you...
Increase retention rate & customer LTV
Build long term brand loyalty & advocacy
We Leverage Automated Lifecycle Marketing To Drive Growth
The old strategy of sending email blasts to your entire list doesn't work anymore.
Using our framework we'll help your brand create personalised customer relationships by sending the right message to the right customer at the right stage of their customer lifecycle.
Who's Behind OwnedGrowth
Hey, Shane Mulcahy here.
I turned my passion for eCommerce, marketing and entrepreneurship into this boutique eCommerce consultancy.
We help DTC eCommerce brands scale profitably by maximising their owned marketing channels.
We’re Klaviyo partners and Postscript SMS certified.
We leverage Klaviyo’s incredibly powerful automation and segmentation capabilities along with it’s data driven approach. This allows us to deliver amazing customer experiences across email & SMS channels. It’s easily one of the best marketing ROIs.
In the beginning I started out on Upwork and quickly achieved the Top Rated badge and a 100% job success rating. You’re in safe hands but don’t just take my word for it, see some of the testimonials below.
See what clients are sayings
160% Increase in Flow Revenue
Started working with a Shopify Plus brand at the beginning of Q3 2020 (1 July).
When we started working with this client they were driving $112k in monthly revenue attributed to automated email flows. Within 3 months we increased this to $321k per month from email automation.
Automated email flow revenue was up 160% in the first 90 days in comparison to the previous 90 days.
Within 90 days, their total email marketing (flows & campaigns) attributed revenue increased by 69% for Q3 in comparison to Q2.
We achieved this by adding additional key automation flows and optimising their existing flows.
The beauty of automated lifecycle marketing when done correctly is it's fully automated and will continue to drive this increased revenue every month for the client
$100k Increase In Monthly Revenue Attributed To Flows
Started working with another Shopify Plus brand in August 2020.
Increased their email marketing revenue by 34% within 3 months in comparison to the previous 3 months.
Before starting work on this account, the client was driving $410K in monthly revenue directly from automated email flows and within 90 days we increased this to $510k per month from automation flows.
This is fully automated and will continue to drive this increased revenue every month going forward for the client.
Partners & Platforms
We work with the best eCommerce tools & app Integrations
Own Your Growth
Book a free 30 minute strategy session and we'll help you deliver personalised memorable customer experiences in every interaction.